Name:
DEWA Son TVC

Client:
Dubai Electricity and Water Authority

Description:
In this advertisement, we meticulously designed the set to immerse viewers in a world centered around the number 20, incorporating it into every detail from props to background patterns. Cinematography highlighted these elements through focused shots and careful lighting, while post-production effects and sound design subtly reinforced the theme. A carefully placed exception to the boy’s obsession was integrated to intrigue viewers, inviting them to engage with the ad and uncover the anomaly themselves.